It takes a lot to compete in a crowded online marketplace. How do you make your eCommerce store an attractive alternative to others? Here are a few ideas to help you improve your eCommerce market strategy to skyrocket your sales.
Sell On Multiple Channels
Having all of your eggs in one eCommerce basket can be dangerous. If you’re only selling on one platform then you risk your business if that platform develops a problem.
Stellar Product Pages
Once you’ve succeeded in getting customers to your site, don’t blow it with a terrible product page. Spend time making them look fabulous with great imagery, snappy product descriptions, and informative headlines.
Showcase Your Customer Reviews
People like to know they’re buying from a quality business that has many happy customers. Believe us, we know. Take a look at our customer reviews. Encourage your customers to leave you a glowing review.
Easy Checkout Process
Work hard on your checkout process, it needs to be as easy as possible. Customers who are having to fill out any forms or constantly enter their info will soon grow tired and go somewhere else.
Aim for a checkout process as close to one click as you can.
Great Shipping Options
Now, this is one area we definitely know what we’re talking about. Customers expert their product fast. Offer them a range of net day or two-day shipping options where you are able to.
Clear Policies
Your policies are your protection for both yourself and your customers. Have them professionally drawn up so that there’s no room for interpretation.
Basic policies include your returns, exchange, shipping, terms of service, and privacy policy.
Awesome Customer Service
People remember great customer service. If a customer has a question or issue, you want to make sure that you’re accessible, responsive, and helpful at all times.
While you might not have the budget to compete with the likes of Amazon when it comes to eCommerce, there are still a lot of things you stand out in the eCommerce market. If you’re looking for a fulfillment partner on that journey, contact Global Warehousing Solutions today to see how we can help you.